Client: Pawsitive Change
Services: Logo design
Industry: Animals Rights
Design Inspiration:
Since the main nature of this brand is friendship with animals, we tried to use elements that show this well in the logo design. By combining a dog’s face, paw and heart, we designed a logo that represents the main characteristics of the brand. Also, in choosing the color, we tried to pay attention to the archetype and principles of the brand.
Symbolism and Design Choices:
Technical Specifications:
This logo was designed with Illustrator software and delivered to the customer in AI, SVG, PDF, JPG and PNG formats. For responsive logo modes, designs are provided to the customer so that they can easily use the logo anywhere.
Design Process and Approach:
First, a questionnaire was presented to the customer so that we understand the characteristics of the brand, target audience and business goals. Using these questions, we were able to present several designs to the client and they chose this logo among these designs.
Color Pallet:
Go beyond a logo. We create a cohesive visual identity that reflects your unique brand story, resonates with your audience, and drives lasting engagement. Contact us to discover the transformative power of visual branding.