Client: Funsy Cake & Cookies
Services: Logo design, Visual Identity design
Industry: Food / Cake & Cookies
Design Inspiration:
Since the owners of the Funsy brand are two women. It was tried to use two girls wearing cooking hats in the logo design. The logo had to convey both a sense of professionalism and friendliness. It should also indicate that the products of this brand are homemade, so we tried to design a special logotype for this brand in addition to the elements of use.
Symbolism and Design Choices:
Technical Specifications:
This logo was designed with Illustrator software and delivered to the customer in AI, SVG, PDF, JPG and PNG formats. For responsive logo modes, designs are provided to the customer so that they can easily use the logo anywhere.
Design Process and Approach:
First, a questionnaire was presented to the customer so that we understand the characteristics of the brand, target audience and business goals. Using these questions, we were able to present several designs to the client and they chose this logo among these designs.
Color Pallet: